图片据:businessoffashion
Lady Gaga has assumed the role of CEO of her beauty brand, Haus Labs, effective immediately.
据businessoffashion报道,Lady Gaga已出任其美妆品牌Haus Labs首席执行官,任命即刻生效。
This appointment comes after the departure of co-founder and former CEO Ben Jones earlier this month.
在此之前,该品牌的联合创始人兼前CEO本·琼斯已于本月初离职。
Jones was previously appointed as the chief digital officer of The Honest Company, founded by Jessica Alba, for nearly two years, and also held leadership roles in the video game industry before joining Haus Labs.
此前,本·琼斯曾担任杰西卡·阿尔芭创立的The Honest Company首席数字官近两年,并在加入Haus Labs之前于电子游戏行业担任领导职务。
Lady Gaga first used the ‘Haus Laboratories’ trademark back in 2012 when collaborating with Coty to release her debut fragrance, Fame Eau de Parfum.
Lady Gaga最早于2012年使用“Haus Laboratories”商标,当时她与科蒂合作推出其首款香水Fame Eau de Parfum。
In addition to her ongoing responsibilities in creative direction and product development since the brand’s launch in 2019, Gaga will now also oversee the brand’s commercial operations.
除自品牌2019年创立以来持续负责创意方向和产品开发外,Lady Gaga现将同时监管品牌的商业运营。
“Ben and I started Haus Labs together eight years ago, and I’m incredibly proud of what we’ve built. I’m excited to take on a more active role in the company and work alongside our talented team to build on what we’ve accomplished,” Gaga told The Business of Beauty in an exclusive statement.
Lady Gaga在向The Business of Beauty提供的独家声明中表示,“八年前,我和本共同创立了Haus Labs,我对我们所取得的成就感到无比自豪。我很高兴能在公司中承担更积极的角色,与才华横溢的团队一道,在既有成果基础上继续发展。”
Originally launched in 2019 as an exclusive on Amazon, Haus Labs was later rebranded as Haus Labs by Lady Gaga and underwent a significant relaunch with Sephora in 2022.
Haus Labs于2019年首次推出,最初仅在亚马逊平台独家发售;此后,品牌更名为“Haus Labs by Lady Gaga”,并于 2022 年通过丝芙兰渠道进行了大规模的重新发布。